How the right assessment can unlock learner and institutional success

1 October 2025
4 min read
Director, Assessment

Andrew Nye

“By focusing on quality, relevance, and accessibility, institutions can not only meet the needs of today’s learners but also build a stronger, more trusted reputation in the wider education community.”

In today’s fast-moving education space, choosing the right English language assessment solutions can make a real difference. It’s a strategic decision that can shape how learners progress and how smoothly your institution operates, with the potential to improve outcomes, build confidence, and enhance the day-to-day experience for everyone involved.

From my experience, it’s not about ticking boxes or becoming a test centre. It’s about finding the right partner and the right tools to help your institution thrive.

Here are some of the most important things for institutions and decision makers to consider:

Validity and reliability

An assessment should do what it says on the tin: accurately measure the skills it’s designed to assess, and do so consistently across different learners and over time. Look for solutions backed by solid research and validation studies to ensure they’re both credible and dependable.

Real-world language use

Assessment tasks should reflect situations that students are likely to encounter in academic or professional life. This relevance ensures that test results provide meaningful insights into how well students can use English in real-world scenarios. For example, tasks might include writing emails, participating in meetings, or giving presentations.

Scalability and flexibility

Institutions should prioritize solutions that can adapt to changing needs. This might include the ability to take individual modules as well as the entire test. Such flexibility ensures that the assessment solution can grow and evolve alongside the institution’s requirements.

Ease of use and support

The best assessment solutions are scientifically accurate and practical for everyday use. This means they should be user-friendly for both learners and institutional administrators with comprehensive onboarding, training, and intuitive reporting tools.

Accessibility and fairness

An inclusive assessment solution should accommodate learners with diverse needs. This includes providing reasonable adjustments to ensure that all students can take the test on an equal footing. These adjustments should aim to remove any disadvantages, without giving any unfair advantage.

Security and integrity

Institutions should look for solutions that employ robust security measures throughout the entire process, from test delivery to marking. This helps to prevent malpractice and ensures that the results are trustworthy.

Once you’ve found the right assessment solution, it’s worth thinking about how your institution can take things a step further.

Becoming a test centre isn’t just a badge of honour. It brings real, practical benefits that support your learners and strengthen your institution’s position in the education landscape.

One of the biggest advantages is the added credibility that comes with being associated with a globally recognized assessment brand. It signals to students, parents, and partners that your institution meets high standards for quality, security, and professionalism. It also helps you stand out from the crowd, especially in a competitive market, by showing your commitment to trusted, high-quality assessment experiences.

Partnerships are another big plus. As a test centre, you can collaborate with local schools, universities, and employers to offer reliable, accessible testing option. These relationships can help raise your profile and bring in new learners through word-of-mouth and referral networks.

You’ll also benefit from ongoing training and support from the assessment provider. Whether it’s setting up systems, training staff, or staying up to date with best practices, you’ll have expert guidance throughout the process.

And perhaps most importantly, becoming an approved test centre contributes significantly to learner success. By offering high-quality assessments locally, you remove barriers like travel and scheduling, making it easier for students to take the next step in their academic or professional journey.

Essential skills for higher education entry tests

When a test is used as part of the entry process for higher education, it needs to do more than just meet basic requirements; it should give a clear picture of whether a student is ready to thrive in that environment.

Strong language proficiency is the foundation. A well-designed test should cover all four core skills: reading, writing, listening, and speaking. At more advanced levels, it should include mediation tasks too. At C1 level on the CEFR, for example, students should be able to combine skills in meaningful ways, like listening to a lecture and summarizing it in writing. These kinds of integrated tasks show how well learners can process, connect, and communicate ideas, just like they’ll need to do in real academic settings.

Then there are the academic and study skills that, while not always assessed directly, can still be reflected in the way a test is designed. Timed tasks, for instance, can mirror the pressure of managing deadlines or working under exam conditions. Writing tasks that require students to bring together information from multiple sources can give a good sense of how well they can research, evaluate, and build a coherent argument. These are skills that are essential for success at university. 

Choosing the right assessment solution and knowing how to make the most of it can have a lasting impact on both learners and institutions. From selecting tests that reflect real-world language use, to becoming an authorized test centre, to understanding what higher education institutions value in a test, every decision plays a part in shaping learner outcomes and institutional success. 

By focusing on quality, relevance, and accessibility, institutions can not only meet the needs of today’s learners but also build a stronger, more trusted reputation in the wider education community. And ultimately, that’s what it’s all about: giving learners the best possible chance to succeed, wherever their journey takes them.

You can find out more about English language assessment at OUP here.

Related articles